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Matsushima Bay Shore Excursions

Matsushima Bay Shore Excursions pair the island cruise with the temples of Matsushima-Kaigan, and a private transfer tour from Shiogama port costs from $476 per group. This page compares every tour on the bay so you can pick one before your ship docks.

Quick answer Short answer: what a Matsushima shore excursion looks like

A shore excursion here combines a 50 minute sightseeing boat loop among the bay's 260 small pine-covered islands with shore sights such as Godaido Hall and Zuiganji Temple. Independent travellers can do both on foot in half a day, while private driver-guided excursions from port run 4 to 6 hours.

Key takeaways

Shore Excursions in Matsushima Bay

Both tours are private, door to door from Shiogama cruise port and priced per group of up to four, so the cost per person drops if you travel as a pair or a family. They differ in length and in how much of the bay they cover. The 6 hour option adds Shiogama, famous for its shrine and fish market, while the 4 hour option keeps it simple and focuses on the Matsushima highlights themselves.

The red-railed Fukuura Bridge leading straight to green Fukuurajima on a sunny day from $688 Cruise passengers

6-Hour Private Shiogama & Matsushima Shore Excursion

6 hours

A private cruise-port excursion with a Japanese driver, free time in Matsushima, and a full refund if your ship cannot dock.

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A small temple hall in Matsushima surrounded by red and orange maple leaves in autumn from $476

Private Shore Excursion: Matsushima Highlights from Port

4 hours

A 4 hour private car charter from Sendai Port for up to 4 people, built around your ship's schedule rather than a fixed group itinerary.

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Which shore excursion should I book?

The 6 hour private excursion suits travellers who want Shiogama and Matsushima in one day, the 4 hour option suits anyone with a tight port window who only wants the bay itself.

Both are private, both take up to four people and both offer free cancellation up to 24 hours before. Pick by time in port and appetite for extra stops.

Compare the tours

Here is how the private shore excursions on this page line up against each other.

If you are arriving from Sendai rather than by sea, the Sendai Daikannon and Matsushima tour by bus covers a full day by road instead.

TourPriceLengthIncludedGroup sizeBest for
6-Hour Private Shiogama & Matsushima Shore Excursion (M-RIDE)$688 per group up to 46 hoursPrivate driver guide, Shiogama and Matsushima in one day, free cancellation 24hUp to 4Cruise passengers with most of a day ashore who want two stops
Private Shore Excursion: Matsushima Highlights from Port (SmartRyde)$476 per group up to 44 hoursPrivate transfer and driver, Matsushima highlights, free cancellation 24h, overtime charged extraUp to 4Short port calls focused only on Matsushima

Source: Matsushima Tourism Association.

A white cruise ship at the quay of Sendai port with passengers walking to a waiting minivan

What should I do on a day trip to Matsushima?

Ride the island cruise, then walk the shore between Godaido Hall, Zuiganji Temple and Entsuin Temple.

A day trip has a natural shape. Water first, then the temple quarter, everything within a short walk of Matsushima-Kaigan Station.

Morning: the island cruise

Most visitors ride the Matsushima Shima-meguri island cruise, the loop among the pine-covered islands that the bay is named for. The tourist association lists two scheduled cruises, a bay loop and a run to Shiogama, both taking 50 minutes, and the loop is operated by two companies so boats leave often. Booking ahead gives a discount, accepted up to 30 minutes before departure.

For a sunset twist, during the Light-Up season the Matsushima Bay Light-Up Cruise leaves the Central Pier at 17:00 on weekends and holidays and runs 40 minutes. A Twilight Cruise runs daily in autumn, timed to sunset and lasting 60 minutes. Source: the Matsushima tourist association.

Afternoon: the temple quarter

On shore, the classic route visits Godaido Hall, then Zuiganji Temple, founded in AD 1609, with its treasure museum and samurai swords, then Entsuin Temple, founded in 1647, with a gold leaf mausoleum and a rock garden. Photography is not allowed inside Zuiganji and you must remove your shoes at one or more locations.

If time allows, Saigyo Modoshi no Matsu Park is 5 minutes by car from Matsushima-Kaigan Station and frames cherry blossoms and the bay islands from one viewing platform, though its access road closes in winter. Ogidani, a viewpoint called the Mysterious View, shows the whole bay and is 25 minutes on foot from the station. Sources: the Matsushima tourist association and Ogidani listing.

Source: Matsushima Tourism Association.

What is the price of a cruise to Matsushima Bay?

The scheduled island cruise costs $9.54 (¥1,500) per adult for 50 minutes, and the private driver excursions on this page cost $476 to $688 per group.

There are two price levels: the public cruise boats and a private tour with a driver.

Scheduled cruise fares

The Matsushima tourist association lists both scheduled cruises, the bay loop and the Shiogama route, at $9.54 (¥1,500) per adult and $4.77 (¥750) per elementary pupil, with younger children free, for a 50 minute sailing. Marubun Matsushima Kisen sells upgrades on its loop, with a second floor Green class at $13.35 (¥2,100) for adults and a third floor first class at $18.44 (¥2,900), and departures run hourly from 10:00 to 15:00, per the operator's own fare page. Tickets bought at the office on the day sail at the regular undiscounted price, per the official operator.

Per person, the group rate is usually the better deal for two or more travellers.

Source: Matsushima Tourism Association.

What is Matsushima famous for?

Matsushima is famous for its 260 small pine-covered islands, counted as one of the three great scenic views of Japan, and for its Zen temples.

The bay itself is the attraction, and the temples on its shore give it depth.

The islands and the temples

The Matsushima tourist association describes the bay as having 260 small pine-covered islands, and its Japanese page says more than 260. Boats thread between them on 50 minute loops. On shore, Zuiganji Temple dates to AD 1609 and Entsuin Temple to 1647, and Godaido Hall sits at the water's edge.

The town also carries a story of survival. The association states that the bay's islands helped Matsushima escape destruction in the 2011 tsunami, though boats, shops and facilities were damaged. Source: the Matsushima tourist association.

Source: Matsushima Tourism Association.

What are some things to do around Matsushima Bay?

Cruise the islands, tour the temples, walk to the Ogidani viewpoint and finish with an oyster meal by the water.

Everything clusters around the station and the pier, so you can stack several activities into one stop.

Pick your mix

On the water, choose between the standard bay loop and the Shiogama route. On land, the temple trio of Godaido, Zuiganji and Entsuin takes a couple of hours. Viewpoint seekers can climb to Ogidani for the whole bay, best in autumn colour, or head to Saigyo Modoshi no Matsu Park in cherry blossom season.

Food lovers can add an oyster experience with a local fisherman, and the Kazuyoshi Nagashima Matsushima oyster tour is a good example. Travellers based in the city can fold the whole bay into one day with the full day cruise tour from Sendai or see things to do around Matsushima Bay on the homepage.

Source: Matsushima Tourism Association.

How do cruise passengers plan the day ashore?

Build a buffer for the transfer from port, book the cruise ahead for a discount and a window seat, and keep a shore-only fallback for bad weather.

Ships berth at Shiogama, so the bay is a transfer away. Timing decides everything.

Timing and booking

You can reach the bay by train and boat, and a five-minute walk brings you to the sightseeing boat terminal. On the day, you collect pre-booked tickets at Ticket Window 1 by giving your booking name and cruise time, then line up at the pier where passengers board in order, so lining up early secures a window seat. Booking ahead also gives a discount, accepted up to 30 minutes before departure.

A private excursion removes the timing risk, since the driver matches your ship's schedule. The 4 hour option fits short calls, and the 6 hour option fills a full day in port.

Weather plan

The boat trip operates weather permitting, and in inclement weather free time in the Godaido area is extended instead. That makes the temples a natural fallback, since they sit close together and need no boat.

Source: Matsushima Tourism Association.

What should I know before going ashore?

Bring cash, expect to remove your shoes at temples and note that neither the boat nor the temple is wheelchair accessible.

A short checklist saves awkward moments at the ticket window and the temple doors.

The checklist

Few stores accept credit cards or US dollars, so bring local currency. You must remove your shoes at one or more locations, so wear footwear you can slip off. Photography is not allowed at Zuiganji Temple. The boat and temple are not wheelchair accessible, so travellers with limited mobility should plan around it or book the private tour and stay at the waterfront sights. Source: the Seabourn port guide.

A licensed guide helps with all of this, and the Matsushima private tour with a national licensed guide or the bay walk and temple discovery walking tour both cover the ground on foot.

Can I cruise from Shiogama to Matsushima?

Yes, the tourist association lists a direct Shiogama run by Marubun Matsushima Kisen that takes 50 minutes like the bay loop.

Shiogama is the cruise port, and a boat connects it to Matsushima directly.

The Shiogama route

The association lists two scheduled cruises, the bay loop and the run to Shiogama. The loop is operated by Matsushima Shimameguri Kankosen and by Marubun Matsushima Kisen, while the Shiogama route is run by Marubun only. Both take 50 minutes, adults pay $9.54 (¥1,500), elementary pupils $4.77 (¥750) and younger children ride free.

That makes it simple to sail one way between the port and the bay and ride the train back. Source: the Matsushima tourist association FAQ.

Source: Matsushima Tourism Association.

Do I need to buy Matsushima bay cruise tickets in advance?

No, you can buy on the day, but booking ahead saves about 10 percent and secures your sailing time.

Same-day purchase works, advance purchase pays.

How the booking works

Tickets bought at the ticket office on the day of the cruise are sold at the regular undiscounted price, per the official operator. Advance booking gives 10 percent off and is accepted up to 30 minutes before departure, per Marubun Matsushima Kisen. Pre-booked tickets are collected at Ticket Window 1, and early queuing at the pier gets you a window seat.

On busy days with ship calls, an advance ticket removes the risk of a sold-out sailing.

Is the Matsushima bay cruise worth it in winter?

Yes, the scheduled boats run year round and winter adds the Light-Up cruise on weekends and holidays, though one scenic road closes.

Winter sailing is fine, and the light-up season is a bonus.

Winter notes

The Bay Light-Up Cruise leaves the Central Pier at 17:00 on weekends and holidays during the Light-Up season, running 40 minutes, and a Twilight Cruise runs daily in autumn timed to sunset. Source: the Matsushima tourist association. The Panorama Line road to Saigyo Modoshi no Matsu Park closes in winter, so swap the viewpoint for a temple visit or an extra sailing.

Cold air and low light make the winter islands look stark and dramatic from the water.

Source: Matsushima Tourism Association.

How do I choose between the tours?

Choose by your time in port, your group size and if you want Shiogama as well as Matsushima.

Two private tours, one decision. The table above has the numbers, here is the plain logic.

Three quick rules

Short port call or a small budget, take the Private Shore Excursion: Matsushima Highlights from Port at $476. Full day ashore and curious about the port town's shrine and market, take the 6-Hour Private Shiogama & Matsushima Shore Excursion at $688. Groups of two to four should compare the per group price against per adult options such as the guided walking tours and the day tour from Sendai linked throughout this page, since the private rate is per vehicle, not per head.

For dates and availability, start from matsushima bay tours and pick the tour that matches your port window.

Source: Matsushima Tourism Association.

Matsushima Shore Excursion FAQ

What should I do on a day trip to Matsushima?

Ride the 50 minute island cruise, then walk from Godaido Hall to Zuiganji and Entsuin temples. The Matsushima walking tour covers the same route with a guide.

What are some things to do around Matsushima Bay?

Island cruises, temple visits, the Ogidani viewpoint and oyster tours. See the full round up on matsushima bay tours.

What is the price of a cruise to Matsushima Bay?

The scheduled cruises cost $9.54 (¥1,500) per adult for 50 minutes, per the Matsushima tourist association, while private shore excursions run from $476 per group of up to four.

What is Matsushima famous for?

Its 260 small pine-covered islands, one of Japan's three great scenic views, plus Zuiganji Temple founded in AD 1609.

What is the Matsushima cruise timetable?

Marubun's bay loop departs hourly from 10:00 to 15:00, per the operator, and the loop takes 50 minutes.

Can I cruise from Shiogama to Matsushima?

Yes, Marubun runs a direct Shiogama route taking 50 minutes, the same fare as the bay loop.

Do I need to buy Matsushima bay cruise tickets in advance?

Not required, but booking ahead gives 10 percent off and is accepted up to 30 minutes before departure.

Is the Matsushima bay cruise worth it in winter?

Yes, the boats run year round and the Light-Up cruise sails at 17:00 on weekends and holidays in winter.

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